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Catch Asia! Media Network | Company Profiles | Yamaha Motor Co., Ltd.
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Yamaha Motor Company Limited ( ?????????? , Yamaha Hatsud ? ki Kabushiki-gaisha ) is a Japanese motorcycle manufacturer, marine products such as boats and outboard motors, and other motor products. The company was founded in 1955 after it split from Yamaha Corporation (but Yamaha Corporation is still the largest shareholder with 12.21%, on 30 June 2014), and is headquartered in Iwata, Shizuoka, Japan. The Company conducts development, production and marketing operations through 109 consolidated subsidiaries in 2012.

Led by Genichi Kawakami, the company's first president, Yamaha Motor started production of its first product, YA-1, in 1955. 125cc Motor won 3 Mount Fuji Ascent Race in its class.

The company's products include motorcycles, scooters, motorcycles, boats, sailboats, personal handicrafts, swimming pools, utility boats, fishing boats, outboard motors, 4-wheel ATVs, recreational off-road vehicles, go- golf carts, multi-purpose machines, electric generators, water pumps, snowmobile, small snow throwers, car engines, surface mounters, intelligent machines, industrial unmanned helicopters used, electric power units for wheelchairs and helmets. The company is also involved in import and sale of various types of products, business development of tourism and leisure management, leisure facilities and related services. Yamaha motorcycle sales is the second largest outboard motor in the world and Yamaha is the world leader in the sale of water vehicles.


Video Yamaha Motor Company



History

Starter: 1955

Yamaha motorcycle division was founded in 1955, and led by Genichi Kawakami. The initial product of Yamaha is a single cylinder motorcycle with a capacity of 125 cc (two-cylinder motorcycles), YA-1, which is a copy of the German DKW RT 125. YA-1 is a competitive success in racing from the start, winning not only 125cc class at Mt. Fuji Ascent, but also swept the podium with first, second and third places on the All Japan Autobike Endurance Road Race that same year. Early success in racing set the tone for Yamaha, as competition in various types of motorcycle racing has been a major effort of the company throughout its history, often sparked by intense competition with Honda and other Japanese manufacturers.

Yamaha started competing internationally in 1956 when they entered the Catalina Grand Prix, again with YA-1, where they placed sixth. YA-1 was followed by YA-2 in 1957, another 125cc two-step, but with significantly improved frames and suspensions. YD-1 in 1957 is a two-cylinder twin two-cylinder 250cc motor, which resembles YA-2, but with a larger and stronger motor. The performance version of this bike, YDS-1 accommodates two 250cc twin-stroke twins in a double downtube double frame and offers the first five-speed transmission in Japanese motorcycles. This period also sees Yamaha offering the first outboard marine engine.

Success and growth in the 1960s

In 1963, Yamaha's dedication to a two-stroke engine and race paid off with their first win in international competition, at the Belgian GP, ​​where they won the 250cc class. Success in sales was even more impressive, and Yamaha founded its first international subsidiary in this period starting with Thailand in 1964, and Holland in 1968. 1965 saw the release of twin-stroke twins with a capacity of 305cc, the company's flagship lined up. It displays a separate oil supply that is directly injected oil into gasoline before combustion (traditional riders must pre-mix oil into gasoline together before filling the gas tank on two stroke engines). In 1967 a new larger displacement model was added to the 350cc two-step, twin R-1 range.

In 1968 Yamaha launched their first four-stroke motorcycle, the XS-1. The Yamaha XS-1 is a 650cc four-stroke twin, a larger and more powerful engine that matches the displacement and performance of the popular British bikes of that era, such as Triumph Bonneville and BSA Gold Star. Yamaha went on with both the two-stroke and four-stroke twin lines by which time the other Japanese manufacturers increasingly moved to four four-cylinder four engines, a trend led by Honda in 1969 with the legendary CB-750 four-stroke four-cylinder cycle.

The four-step era begins: 1970s

It was not until 1976 that Yamaha would respond to other Japanese brands with their own four-cylinder four-stroke. The XS-750 (and then 850) 750cc three-cylinder engine with a final drive shaft was introduced nearly seven years after Honda's breakthrough bike. Yamaha's first four-cylinder model, the XS-1100 was followed in 1978, again with a shaft drive. Though heavier and more tourism-oriented than their rivals, they produced an impressive series of victories in endurance races.

The 1970s also saw some of the first off-road bikes dedicated to racing and off-road recreation. Yamaha was an early innovator in dirt-bike technology, and introduced the first single-shock rear suspension, the trademark "Monoshock" in 1973. It appeared in production at Yamaha YZ-250 in 1974, a model that continues to be produced, with many updates, until 2015 , making it Yamaha's longest sustainable model and name.

Yamaha continued to race throughout the 1960s and 1970s with increased success in several formats. The 1970s decade was closed by XT500 winning the first Paris-Dakar Rally in 1979.

1980s: diversification and innovation

In 1980 the combination of consumer preferences and environmental regulations made four more popular blows. Suzuki ended the production of two of their GT stroke series, including a water-cooled two-stroke 750cc GT-750 in 1977. Kawasaki, which had great success throughout the 1970s with two-stroke triples them from 250cc, 350cc, 500cc and 750cc ended production of two stroke streets in 1980. Yamaha fought this trend and continued to improve and sell two-strokes for the road to the 1980s. These performance-oriented bikes, water-cooled twin cylinder engines, designed to achieve excellent performance take advantage of the lower weight of the two strokes. The RZ-250 in 1980 is the ancestor of this series. The RZ-350, the largest displacement model, was a popular hot-rod bike of the 1980s and continued to be sold in several countries until the early 1990s.

Throughout the 1980s the motorcycle industry gradually changed from building some basic but versatile models designed to work well in many roles, to offer more specialized machines designed to excel in a special niche. These include racing and horse riding, touring, motocross racing, enduro and off-road riding, recreation and cruising. Yamaha branched off from the relatively small number of UJM (Japanese Universal Motorcycles) at the beginning of the decade to a much larger series of offerings in some clear markets by the end of the decade.

The 1981 XV750 features a four-stroke V-twin air-cooled and yacht-style engine, and is one of Japan's first cruiser-style motorcycles. In the late 1980s, Yamaha has offered dozens of cruiser-style bikes in a variety of displacements and engine configurations.

The RZV500 is one of the first "repli racers", which is a close imitation of the GP motor of the Kenny Roberts competition, featuring a liquid-cooled two-step motor from a 500cc switch in a V4 configuration, along with a full perimeter and fairing frame.

A more popular and practical high performance model for the road was introduced in 1985, the FZ750. It is an innovative four-cylinder four-cylinder inline four-stroke model. It was the first motorcycle featuring a five valve cylinder head, something very well known on Yamaha. It also features a cylindrical block tilted forward at 45 degrees, and a steel box-section perimeter frame. FZ production continued until 1991.

The 1990s: The performance bike and spin-off brand

In 1998 Yamaha marketed a 1000cc four-cylinder road bike called YZF 'R1', this model introduces a new style gearbox design that shortens the overall length of the case of the motor/gearbox, to allow a more compact unit. This, in turn, allows the motor to be placed in a frame farther forward, designed to improve handling in short wheel-based frames.

In 1995, Yamaha announced the creation of Star Motorcycles, a brand new name for the cruiser motorcycle series in the American market. In other markets, Star motorcycles are still sold under the Yamaha brand. This is an attempt to create a brand identity that is more aligned with the cruiser market segment, one of the largest and most profitable in the US.

2000s: Expansion and consolidation

In 2007, Yamaha established a Philippine operation and distributed Yamaha motorcycles under the name of the company Yamaha Motor Philippines, Inc. , one of more than 20 subsidiaries worldwide operating in all continents.

Maps Yamaha Motor Company



Motorcycle racing highlights

In Yamaha motorcycle racing has won 39 world championships, including 6 in MotoGP and 9 in two-stroke class 500Ã, previous cc, and 1 in World Superbike. In addition Yamaha has recorded 208 victories on the Isle of Man TT and leads the winning list at TT Sidecar with 40. The Yamaha riders then include: Giacomo Agostini, Bob Hannah, Heikki Mikkola, Kenny Roberts, Eddie Lawson, Wayne Rainey, Jeremy McGrath, Stefan Merriman , Dave Molyneux, Ian Hutchinson, Phil Read, Chad Reed, Ben Spies and Jorge Lorenzo. Their current lineup consists of nine times world champion Valentino Rossi and Maverick ViÃÂÂ ± ales.

Yamaha YZ450F won the AMA Supercross Championship two years in a row, in 2008 with Chad Reed, and 2009 James Stewart. Yamaha was the first to build motorcycle monoshock motocross (1975 for 250 and 400, 1976 for 125) and one of the first to have a water-cooled motocross production bike (1977 on a functioning bike, 1981 on off-the-shelf bicycles). Motocross's first four-stroke Yamaha Motor Competition, YZ400F, won the USA National Overseas Championship 1998 with factory rider Doug Henry.

Since 1962, Yamaha has created a Grand Prix motorcycle race that can be purchased by every official racer. In 1970, a non-factory privateer team dominated the 250cc World Championship with Rodney Gould who won the title at Yamaha TD2.

Yamaha also sponsors several professional ATV riders in several racing areas, such as cross-country racing and motocross. Yamaha has been successful in cross country with their YFZ450, driven by Bill Ballance, winning 9 titles directly since 2000. The other Yamaha main driver, Traci Cecco, has ridden the YFZ450 to 7 titles, with the first in 2000. In motocross ATV, Yamaha has had success with Dustin Nelson and Pat Brown, who raced the YFZ450. Pat Brown's best season was third in 2007, while Nelson had two first-place titles at Yamaha/ITP Quadcross, one in 2006 and the other in 2008.

R-DNA - Yamaha Motor Design | Yamaha Motor Co., Ltd.
src: global.yamaha-motor.com


Formula One

Yamaha produced the Formula One engine from 1989 to 1997, originally for the Zakspeed team, in 1991 for Brabham BT60Y, in 1992 for Jordan 192, from 1993 to 1996 for Tyrrell, and in 1997 for A18 Arrows. It has never won a race, but riders including Damon Hill, Ukyo Katayama, Mark Blundell and Mika Salo scored some acceptable results with them. But their machines are often unreliable and are usually considered not too strong.

World Formula One Championship Results

(key)

Yamaha Motor Co., Ltd. ADR 2017 Q3 - Results - Earnings Call ...
src: static3.seekingalpha.com


Division

Yamaha Motors is a highly diversified company that manufactures products for a large number of industry and consumer market segments:

  • Motorcycles - Sport bikes, Stars Bicycle explorers, dirt bikes, street racers, and motocross racers
  • Commuter vehicles, including scooters
  • Recreational vehicles - All-terrain vehicles and snowmobiles
  • Ships - Powerboats, sailboats, utility boats and special boats
  • Marine engines - Outboard motors, electric marine motors, marine diesel engines, and stern drives
  • Private vehicles
  • Electric bicycle
  • Car engine
  • Unmanned helicopter using industry
  • Golf cart
  • Electrical products - generators, multipurpose machines, water pumps, and snow throwers
  • Swimming pool, water slides, and swimming pool related equipment
  • Smart machines, including concise industrial robots
  • Electric wheelchair and wheelchair electric drive unit
  • Yamaha parts and accessories, clothing, bicycle helmets and motor oil
  • Industrial robot and surface mount

Car engine

Yamaha has built engines for other manufacturers' vehicles starting with the development and production of Toyota 2000GT (1967). The cylinder head of the Toyota 4A-GE engine was developed by Yamaha and built at Toyota Shimayama factory along with 4A and 2A engines.

In 1984, executives from Yamaha Motor Corporation signed a contract with Ford Motor Company to develop, manufacture and supply DOHC V6 compact 60 Â ° 3.0 liter engines for transversal applications for Ford Taurus SHO 1989-95. From 1993 to 1995, the SHO machine was produced in versions 3.0 and 3.2 Liter. Yamaha jointly designed the 3.4 Liter DOHC V-8 engine with Ford for SHO 1996-99. Ford and Yamaha also developed a Zetec-SE 4-cylinder engine that is used in some Ford cars such as the small sports car Ford Puma.

From 2005 to 2010, Yamaha produces 4.4 Liter V8 for Volvo. The B8444S engine is used in the XC90 and S80 models. British sports car maker, Noble also uses a bi-turbo version of Volvo V8 in their M600.

All performance-oriented cylinder heads on Toyota/Lexus engines are designed and/or built by Yamaha. Some examples are the 1LR-GUE engine found on Lexus LFA 2010-2012, 2UR-GSE found on Lexus ISF, 3S-GTE engine found on the Toyota Celica GT4 and 2ZZ-GE engines found in 1999-2006 Toyota. Celica GT-S.

Yamaha also sets the engine for the manufacturer, like Toyota, so the Yamaha logo is on the Toyota S. engine.

Snowmobiles

In 2010, Yamaha was the only snowmobile manufacturer to use 4-stroke engines in its entire range. In Canada, the VK 540 model is still available as a 2-stroke. Yamaha has introduced four-strokes to their line-up in 2003, and the line-up became a four-stroke model based on 2005. RX-1, released in 2003, is the first four-step snowmobile oriented on the market. However, this is not the first, modern four-step snowmobile. The honor belongs to the Arctic Cat for their Yellowstone Special, released in 2000, designed as a sled rental that can meet the stringent emissions requirements of Yellowstone National Park. However, Yamaha received a lot of criticism because its losses are heavy when compared to the same two strokes, although fuel economy and torque are low. Yamaha now uses four-stroke technology by introducing their 80FI engine, which is fitted with Phazer and Venture Lite models. This machine has one of the highest specific outputs of any four-step in production, with 160 HP/L, Yamaha achieving this without even using a system of forced induction. Yamaha is also a key player in the "four-stroke war", which is a series of ads from Ski-Doo opponents, who claim E-tec and power-tec equipped two strokes are still cleaner and more efficient than four strokes, while Yamaha still claims four-stroke cleaner. Yamaha also violated the multi-year absence of sno-cross in the winter of 2006/2007 with the introduction of a factory racing team led by former Arctic Cat racer Robbie Malinoski.

Yamaha is the first brand to win with 4-stroke in a professional snowcross race. This happened in 2006 at the WPSA snow crossing championship.

Current model

  • Apex, Apex SE, Apex XTX
  • SR Viper SRX DX, SR Viper S-TX DX, SR Viper MTX 153, SR Viper RTX SE, SR Viper LTX SE, SR Viper XTX SE, SR Viper MTX 153 SE, SR Viper MTX 162 SE, SR Viper RTX LE, Viper SR LTX LE, SR Viper XTX LE, SR Viper MTX 162 LE
  • Vector RS, Vector LTX RS
  • RS Venture, RS Venture GT, RS Venture TF
  • Viking Professional Hospital
  • Phazer RTX, Phazer XTX, Phazer MTX
  • Venture MP
  • SRX 120

All-terrain vehicles (ATV)


Yamaha - Motorcycles, Snowmobiles, Boats, Outboards, ATVs ...
src: www.yamaha-motor.com


See also

  • List of Yamaha motorcycles
  • List of Yamaha Scooters
  • Yamaha WaveRunner

Toyota's electric push forces Yamaha to develop plug-in engines ...
src: www.thenational.ae


References


A motor Bike of Yamaha company Stock Photo: 20452102 - Alamy
src: c8.alamy.com


External links

  • Yamaha Motor Co.'s global site
  • Yamaha Motorcycle in Curlie (based on DMOZ)

Source of the article : Wikipedia

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